Websites and results from client projects.
Every project here is a real business with a live site. Each write-up shows the brief, what changed, and what was delivered or measured.
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- Built from scratch
- Full redesign
- SEO
- Google Profile
- AI workflows
Charity Essentials
A first website in 2024, followed by search, Google profile and review work without paid ads. The 2026 redesign is in client review.
- 5.0 / 44
- Google ratingReviews earned, never bought
- $0
- Spent on advertisingTwo years of organic growth
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- Platform migration
- UX/UI design
- SEO
- Low-maintenance
- AI workflows
- Team training
Composite Deck Shop
Website design, search migration and quote routing for a retailer with several stores.
- +60%
- Organic clicks from Canadavs the same period a year earlier
- 15.1 → 12.8
- Average Google positionHigher up the results page
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- Full redesign
- UX/UI design
- Platform migration
- SEO
- Local SEO
Delta Decks
I coordinated the designer and developers, then continued with UX, SEO, photography, a deck calculator and a lightweight CRM.
- 62 → 21
- Links in the main menuA menu instead of a sitemap
- 4 steps
- From measurements to a priceA deck calculator built from scratch
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- Full redesign
- UX/UI design
- Local SEO
- Google Profile
Ottawa Deck Builders
A faster website using the owner’s photos and copy, with existing URLs preserved.
- 688 → 270 ms
- Homepage load timeSame browser, same window size
- −61%
- Lighter homepageBytes transferred on first visit
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- Full redesign
- UX/UI design
- Platform migration
- SEO
DecksToronto
Decking guides and a cost calculator replace the old store, whose catalogue moved to Composite Deck Shop.
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- Built from scratch
- Full redesign
- UX/UI design
- Platform migration
- AI workflows
Embrace a Street Child
A free website rebuild for a Canadian ministry in Nairobi, with staff submitting updates by message for review.
- 0
- Dashboards the team has to learnUpdates publish from a message, not a login
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- Full redesign
- UX/UI design
- Platform migration
- Local SEO
- Google Profile
- Team training
Church on Gladstone
A bilingual website with contact forms, CRM routing and event registration. Church staff manage routine updates.
- ×3
- Visits to the siteThe church's own figure, after the rebuild
- ~200
- Places per event sign-upRegistration the staff open themselves
- Deck builder · Peterborough & the KawarthasIn active development
Kawartha Deck Builders
- Full redesign
- UX/UI design
A second version is in development. I also built the current site, which receives customer enquiries.
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Does your website need an update?
Tell me what you have now and I will reply with a practical first read on the opportunity - what is costing you calls and what I would change first.